Well the election is over but small business must start to think how will this affect me. I believe that the big boys are going to get stronger and get more breaks while us smaller people may not. What I am saying is you must work harder and smarter! Look at what the big boys are doing and maybe take a thing or two from their playbook. Use your web page more and strategically to gain market share. Use the tools that you have and can afford! The web can still tilt the playing field your way. Use a full deck of cards, use the phone, use the mail, use e-mailing, use social media and yes even cold calling. Just because change is in the wind does not me that you can not shift with that wind and win!
More to come.
Joe Rossini
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