Wednesday, February 27, 2008

Local search for small business!

Local search is fast becoming the most exciting search vertical on the web. Recent research by the Kelsey Group reported that 70% of Americans consult the web before making local buying decisions, while 36% of search engine queries now request local results.
By exploring local search, according to Daniel Bower, small business owners and marketers can benefit from both direct lead generation and general brand awareness. Brushing up your local keyword research skills is the place to start.

We offer local search for direct local leads. Call me today and let me be a lead generator for you.

Thursday, February 21, 2008

twitter, twitter whats a twitter?

Sharing pain of layoff in a connected world
EX-YAHOO WORKER DESCRIBES LAST DAY ON MINI-BLOG SITE
By Jessica Guynn
Los Angeles Times
Article Launched: 02/20/2008 01:36:05 AM PST

When Ryan Kuder lost his job last week, everyone knew it. That's because he chronicled the experience of his last hours at Yahoo through a stream of electronic dispatches laced with gallows humor.

Using Twitter, a service popular in Silicon Valley that allows users to broadcast short messages to an unlimited number of people, Kuder posted periodic updates of his final, caffeine-fueled day as a senior marketing manager at the Internet company, starting with his last commute to the Sunnyvale headquarters and ending with margaritas at Chevy's.

"Ironic that I just got my PC repaired yesterday. Won't be needing that anymore."

"This is a serious downer. Trying to drown it in free lattes. Which I will miss."

"Dear Blackberry, What great times we had. I'll miss you. At least until tonight when I stop on my way home and buy an iPhone. Love, Me."

Like so many other personal experiences transformed by the Internet, getting canned need no longer be endured in quiet, isolating shame. Technology is allowing people to turn a traditionally private trauma into a quasi-public event, drawing quick moral support and even job referrals. "This is something that used to be shared over the dinner table. Now the whole world can watch and participate," technology forecaster Paul Saffo said.

As the pioneering Internet portal wrestled with an unsolicited takeover bid from software giant Microsoft, Yahoo proceeded with previously planned cutbacks. It said goodbye
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to 1,100 employees, according to a notice the company filed with the state of California. The event transfixed the high-tech community.

"The appeal of this is that some people are watching with morbid curiosity, and all sorts of other people are wondering whether they will be next," Saffo said. "In the Internet business at times, there seems to be only two kinds of employees: those who have been laid off and those who haven't yet."

Twitter is a service that notifies users' contacts, by mobile phone, instant message, e-mail or on the Twitter Web site, what the user is doing at any given moment. These messages of 140 characters or less, called tweets, are sent to anyone who subscribes to or "follows" the user's Twitter stream. Although it hasn't broken into the mainstream, Twitter is popular among the technorati: Nearly 1.2 million users visited Twitter.com in December, according to ComScore.

Twitter, which is owned by San Francisco start-up Obvious, doesn't disclose how many subscribers it has.

Kuder, one of the laid-off Yahoos, began that fateful day, Feb. 12, as just a regular tech guy with 87 people tracking his "tweets." Soon, word spread of his brief but entertaining updates on meeting with human resources in a conference room called Lucy, bidding friends farewell and handing over his security badge ("Will I be able to get a latte for the road . . .?") By the end of the next day, he had become a minor celebrity, with a following of more than 400.

Self-broadcasting what usually is a private experience gave Kuder more than 15 minutes of Internet fame. It gave him solace, and, more important, job leads. The San Jose husband and father of two was flooded with "positive tweets" offering support as well as connections via social-networking services such as Facebook and LinkedIn.

"I thought the reaction would be a couple of, 'Hey, good luck,' messages, and 'Let me know if I can help' from people already following me," Kuder said. "Instead, it got picked up around the world. There were even blogs written in Chinese, Japanese, Dutch and Spanish. It was fascinating to watch how things spread like that. My wife keeps saying I planned this. I wish."

That sense of online community has become pervasive as more people have ventured online and the technology has advanced, said Vanessa Fox, features editor for SearchEngineLand.com and an entrepreneur-in-residence with Ignition Partners, a venture capital company.

"The Web has given us a way to connect with others," Fox said. "We're bound to find others who have gone through and who understand exactly what we're going through, and many deem it worth the trade-off of putting ourselves on public display to become part of that."

For his part, Kuder is treating the job loss as an opportunity to start over, perhaps in brand marketing for a start-up instead of an Internet giant. Recording his observations of his final day at Yahoo helped him cope and move on, he said.

"I have gone back a couple of times to look at my tweets from that day to remember what happened," he said. "When you read coverage of layoffs, you don't recognize these are people with kids, families, who are going through a big change. This puts a human face on it."

Wednesday, February 20, 2008

The DVD is now officially dead!

Toshiba’s loss is rivals’ gain in video format battle
The Associated Press
With HD DVDs discontinued, the makers of Blu-ray discs and players will jostle for market dominance.
With HD DVDs discontinued, the makers of Blu-ray discs and players will jostle for market dominance.

Are you a fan of the Blue Ray disc now that the format battle is over?
Yes, now I'll start collecting my movies on Blue Ray disc
No, I was fine with the current DVD format. I'll stick to what I have.
It doesn't matter. Eventually we'll all be downloading movies anyway.
Your vote has been counted, thank you for voting.

TOKYO | Now that Toshiba Corp. has officially pulled the plug on its HD DVD format, analysts expect competition to heat up among manufacturers of Blu-ray players and recorders.

Toshiba’s HD DVD format had been losing ground to Sony Corp.’s rival Blu-ray high-definition technology, which was endorsed by more movie studios and last week won over Wal-Mart Stores Inc.

Blu-ray manufacturers include Sony, Matsushita Electric Industrial Co. and Sharp Corp. of Japan and Samsung Electronics Co. of South Korea.

In making the announcement, Toshiba’s president, Atsutoshi Nishida, said he wanted to avoid confusion among consumers.

The decision was relatively quick, coming several years after the competing technologies arrived.

In the last video format battle, between VHS, backed by Matsushita, and Sony’s Betamax in the 1980s, it took a decade before Sony stopped making Betamax products.

“We concluded that a swift decision would be best,” Nishida said.

Nishida said he realized Toshiba had been beaten when it failed to win Hollywood’s backing.

Last month’s decision by Warner Bros. Entertainment to release movie discs only in the Blu-ray format was the definitive blow, he said. Warner’s action followed similar moves by Sony Pictures, Walt Disney Co. and News Corp.’s Twentieth Century Fox.

“If we had continued, that would have created problems for consumers, and we simply had no chance to win,” Nishada said.

Nishida tried to assure the estimated 1 million customers, including 600,000 in North America, who already bought HD DVD machines, by promising that Toshiba would continue to provide product support for the technology.

Neither Sony nor Matsushita would disclose the global sales numbers for Blu-ray machines. But the shift in Blu-ray’s favor became more decisive during the holiday shopping season.

Both HD DVD and Blu-ray deliver crisp, clear high-definition pictures and sound, which are more detailed and vivid than existing video technology. They are incompatible with each other, and neither format works on older DVD players.

Nishida said it was uncertain what would happen with the Hollywood studios that signed to produce HD DVD movies, including Universal Studios, Paramount Pictures and DreamWorks Animation.

Toshiba said shipments of HD DVD machines to retailers would stop by the end of March.

Tuesday, February 19, 2008

update your web site frequently!

A tip from John Alexander (web search guru):

What does Google have to say about Web sites that contain little
or no original content?

Read it here:
http://www.google.com/support/webmasters/bin/answer.py?answer=66361

Today's tip is just a reminder tip that there are genuine benefits
to updating your site frequently with fresh, original content that
has genuine value for your readers.

Wednesday, February 6, 2008

Tipping point

This has little to do with web pages but I am a very big believer in alternative energy so I am going to post this:

February 4, 2008

The Final Tipping Point

by Christopher Flavin, President, Worldwatch Institute

There are good reasons to think that the world may be on the verge of a major transformation of energy markets. The powerful interaction of advancing technology, private investment and policy reform have led to a pace of change unseen since men like Thomas Edison and Henry Ford created the last great energy revolution a century ago. But is it enough? Will the coming years bring the accelerated change and trillions of dollars of investment that Nicholas Stern estimates is needed to reverse the tide of climate change?

The answer to that question will likely be found not in the messy world of economics but in the even messier world of politics. Can the enormous power of today's industries be set aside in favor of the common good? Time is growing short. In the United States alone, 121 coal-fired power plants have been proposed. If built, they could produce 30 billion tons of carbon dioxide over their 60-year lives. China is building that many plants every year.

There were growing signs in 2007 that the years of political paralysis on climate change may be coming to an end, spurred by the warnings of scientists and the concerns of citizens. One sign of the changing times is that many of the planned coal plants are under attack by local and national environmentalists, and some have already been scrapped. Germany recently announced that its centuries-old hard coal industry will be closed by 2018.

Several potentially game-changing political developments in 2007 are worth noting:

  • Twenty-seven major U.S. Companies — from Alcoa and Dow Chemical to Duke Energy, General Motors, and Xerox — announced support for national regulation of CO2 emissions.
  • The European Union committed to reducing its carbon dioxide emissions 20 percent below 1990 levels by 2020, and member states are ramping up their energy efficiency and renewable energy programs in order to achieve these goals.
  • China announced its first national climate policy, pledging to step up its energy efficiency and renewable energy programs and acknowledging that earlier policies were not sufficient.
  • Seventeen states in the United States moved toward adopting regulations on CO2 emissions, increasing pressure on the U.S. Congress, which was considering national legislation.
  • Brazil recognized the threat that climate change poses to the country's economically crucial agriculture and forestry industries and signaled a new commitment to strengthening international climate agreements.

As negotiations begin on the international climate agreement that will supplant the Kyoto Protocol after 2012, the world's political will to tackle climate change will be put to an early test. The politics of climate change are advancing more rapidly than could have been imagined a few years ago. But the world has not yet reached the political tipping point that would ensure the kind of economic transformation that is required. And the divide between industrial and developing countries over how to share the burden of action must still be resolved.

As people around the world come to understand that a low-carbon economy could one day be more effective than today's energy mix at meeting human needs, support for the needed transformation is bound to grow. Urgency and vision are the twin pillars on which humanity's hope now hangs.

Christopher Flavin is President of the Worldwatch Institute. This piece was excerpted from the WorldWatch State of the World 2008.

Tuesday, February 5, 2008

Latest key words on the net

Here is the latest key word searches over 350 million searches!

1         4529        play game
2 4308 listen to music
3 4046 ps 2 game cheats
4 3840 youtube
5 3484 youporn
6 2941 game cheats for ps2
7 2929 google
8 2868 myspace
9 2642 game cheats
10 2536 poetry
11 2523 music search
12 2268 ebay
13 1969 redtube
14 1923 transport training
15 1918 games cheat
16 1917 best public transport us
17 1909 armored car transport
18 1907 air transport services
19 1906 porter transport
20 1905 cheap transport toronto
21 1901 averitt transport
22 1900 dispatch car transport
23 1900 business transport
24 1899 transport america
25 1896 roehl transport
26 1894 prime transport services
27 1893 pet transport uk
28 1893 alvan transport
29 1893 free games
30 1892 car overseas transport
31 1891 waterway transport
32 1890 haas transport thorp wi
33 1889 conway transport
34 1886 belgium transport
35 1883 kleyson transport
36 1882 murrays transport
37 1880 altermans transport
38 1880 transport topics
39 1879 1st choice transport ltd
40 1879 transport sa
41 1879 rehab transport
42 1879 texas medical transport
43 1878 yahoo
44 1876 transport in europe
45 1876 auction transport
46 1875 freeware transport
47 1874 transport to day centres
48 1874 car collector transport
49 1874 transport deluxe
50 1874 money transport vehicles
51 1874 brutus transport
52 1873 enclosed car transport
53 1872 bison transport
54 1871 intermodal transport
55 1871 first class transport
56 1869 toner transport
57 1868 melbourne transport
58 1867 husband transport
59 1864 money transport
60 1862 bulk tank transport
61 1862 car transport qoute
62 1862 car prestige transport
63 1862 cairns transport
64 1861 superbowl
65 1860 interstate car transport
66 1857 blackpool transport
67 1852 water transport tanks
68 1852 tmc transport
69 1850 container transport
70 1849 lynden transport
71 1849 transport services
72 1847 tlc transport
73 1846 equine transport
74 1843 auto transport carriers
75 1838 prisoner transport
76 1829 transport
77 1825 car transport driver
78 1824 london news transport
79 1814 classic auto transport
80 1811 yanke transport
81 1809 auto transport companies
82 1799 net transport
83 1766 www.jetix.ro
84 1764 transport colis urgent
85 1746 transport weekly
86 1745 car transport prices
87 1685 free lady sonia
88 1685 professional transport
89 1680 rihanna
90 1678 myspace.com
91 1656 racing car transport
92 1641 sober transport
93 1623 electron transport chain
94 1610 obituaries
95 1586 car transport job
96 1575 auto car go transport
97 1571 leona lewis
98 1547 transport company
99 1544 britney spears
100 1543 auto transport carrier
101 1486 dallas medical transport
102 1481 car transport directory
103 1470 show cars transport
104 1465 car transport quote
105 1460 transport charette
106 1414 abba
107 1403 find transport toronto
108 1400 cell transport
109 1383 vip transport
110 1383 cassidy transport
111 1372 erotske price
112 1356 madonna
113 1353 gmg transport
114 1334 linkin park
115 1331 andrea berg
116 1327 you tube
117 1326 kentucky car transport
118 1324 scooter
119 1322 free downloads
120 1313 superior transport
121 1307 florida air transport
122 1306 timbaland
123 1276 air freight transport
124 1260 rv transport
125 1257 refrigerated transport
126 1255 craigslist
127 1252 auto transport service
128 1240 webkinz
129 1217 facebook
130 1207 antique car transport
131 1206 amtrak car transport
132 1203 funny videos
133 1202 fashion
134 1177 same day transport inc
135 1175 car transport cost
136 1162 groundhog day history
137 1149 pam transport
138 1130 pet transport
139 1123 amy winehouse
140 1120 monrose
141 1106 water transport
142 1104 home video
143 1096 passive transport
144 1080 transport workers union
145 1077 yahoo.com
146 1054 air transport release
147 1045 covered car transport
148 1042 pc game cheats
149 1033 queen
150 1029 race car transport
151 1028 carmen electra
152 989 culcha candela
153 986 truck transport
154 984 beatles
155 982 lenny kravitz
156 979 air transport canada
157 974 die ärzte
158 973 cascada
159 967 mapquest
160 957 mortuary transport
161 954 florida car transport
162 941 rotten neighbor
163 938 youporn.com
164 937 mt nebo transport
165 934 super bowl
166 922 xtube
167 886 beach vacation
168 874 automobile transport
169 871 alicia keys
170 862 james blunt
171 858 auto transport trls
172 843 avril lavigne
173 841 transport in barcelona
174 839 transport auto
175 831 miley cyrus
176 828 car national transport
177 824 international transport
178 820 transport in mumbai
179 816 road transport
180 815 www.cartoon-network.com
181 812 transport professionals
182 806 dj ötzi
183 798 hotmail
184 795 ashley tisdale
185 793 red tube
186 786 rolling stones
187 785 u2
188 772 eagle transport
189 769 pink floyd
190 767 auto transport company
191 758 girls
192 756 tom brady girlfriend
193 739 zootube365.com
194 736 science fair projects
195 728 lys dor transport
196 704 car shipping transport
197 701 rammstein
198 700 redtube.com
199 692 mika
200 686 auto show transport
201 678 beach vacation rentals
202 674 white pages
203 670 bushido
204 666 transport wheelchairs
205 666 michael jackson
206 662 jessica alba
207 661 shakira
208 660 www.rebelde.tv
209 657 seal
210 650 avila beach vacation
211 647 beach vacation rental
212 647 walmart
213 645 ms beach vacation condos
214 641 best beach vacations
215 640 car transport uk
216 640 youpron
217 639 big transport
218 637 orange beach vacations
219 633 dvd easter eggs
220 633 maui beach vacation
221 631 larina igraonica igre
222 629 best buy
223 629 vacation in myrtle beach
224 629 jou tube
225 628 vacation beach rentals
226 627 mexico beach vacations
227 621 manchebo beach vacation
228 619 fettes brot
229 619 falco
230 617 covenant transport
231 615 pornotube
232 614 christina aguilera
233 613 san diego beach vacation
234 613 cream
235 611 tom petty
236 609 justin timberlake
237 605 family beach vacations
238 600 paris hilton
239 600 hannah montana
240 599 home depot
241 597 jessica simpson
242 597 pink
243 592 youtube.com
244 588 beach inclusive vacation
245 588 collector car transport
246 587 g.mail.com
247 583 hotmail.com
248 578 binoculars uk
249 578 test
250 575 kahles binoculars
251 565 play arcade games
252 561 acdc
253 561 dictionary
254 560 rtklive.com
255 558 motor bike transport
256 552 lingerie
257 550 craigs list
258 546 genesis
259 546 bikini
260 544 eminem
261 543 play hunting games
262 539 maroon 5
263 533 play the game
264 533 tom brady
265 531 vacation beach house
266 529 nudist
267 528 enclosed auto transport
268 525 amazon.com
269 525 car transport moving
270 524 target
271 524 wikipedia
272 523 50 cent
273 519 metallica
274 519 play sonic games
275 516 hot
276 516 __bfc_off george bush
277 513 2012 doomsday
278 509 www.barbie.de
279 508 fergie
280 508 porntube
281 507 akon
282 504 google.com
283 503 anime
284 502 carla bruni
285 499 erotske price mama
286 499 zac efron
287 499 myspace layouts
288 499 lowes
289 496 chris brown
290 495 robbie williams
291 493 ice cream
292 492 florida beach vacation
293 489 john cena
294 487 meaning of names
295 487 ebay.com
296 485 yahoo mail
297 483 yuo tube
298 479 msn
299 478 nick cokas
300 477 vanessa hudgens

Well not only have I been studying up on key words and phrases but also I have been doing PR releases and so far wow they work! If you want to get out a release of something important about your company, call me or e-mail me and I can help!

Remember market...market..market...slow but sure there are no quick and easy answers just solid hard work.

Monday, February 4, 2008

More on Yahoo sale!

By MICHAEL LIEDTKE, AP Business Writer 46 minutes ago

SAN FRANCISCO - Microsoft Corp.'s proposed $42 billion purchase of Yahoo Inc. would establish the world's largest software maker as a "strong No. 2 competitor" against online search leader Google Inc., Microsoft CEO Steve Ballmer said Monday.

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Speaking to a group of analysts in New York, Ballmer said the acquisition of Yahoo would raise competition, rather than eliminate it, in the Web search and advertising market.

"Google's clearly got a dominant position. They've got about 75 percent of paid search worldwide," Ballmer said. "We think this enhances competition. Anything else would be less good from that perspective."

On Sunday, a Google executive said Microsoft could use the acquisition to gain too much control over the Internet, underscoring the online search leader's queasiness about its two biggest rivals teaming up.

Google's opposition isn't a surprise, given that Microsoft views Yahoo as a crucial weapon in its battle to gain ground on Google.

"This is about more than simply a financial transaction, one company taking over another. It's about preserving the underlying principles of the Internet: openness and innovation," Google chief legal officer Michael Drummond wrote in the company's blog.

Yahoo so far has had little to say except that its board will carefully examine Microsoft's bid — a process that "can take quite a bit of time," according to a message posted on the Sunnyvale-based company's Web site.

Also Monday, Microsoft Chief Financial Officer Chris Liddell said he expects a deal with Yahoo to be completed by the end of the year.

Yahoo shares jumped 77 cents, or 2.7 percent, to $29.15 in Monday morning trading, while Microsoft gained 5 cents to $30.50. Google shares fell $10.27, or 2 percent, to $505.63.

Since announcing its unsolicited bid early Friday, Redmond, Wash.-based Microsoft has been trying to depict a Yahoo takeover as a boon for both advertisers and consumers because the two companies together would be able to compete against Google more effectively.

But Google is painting a starkly different picture, asserting that Microsoft will be able to stifle innovation and leverage its dominating Windows operating system to set up personal computers so consumers are automatically steered to online services, such as e-mail and instant messaging, controlled by the world's largest software maker.

In a move that illustrates just how badly Google wants to torpedo the deal, Google Chief Executive Officer Eric Schmidt called Yahoo CEO Jerry Yang Friday to offer his help in repelling Microsoft, according to a report Sunday on The Wall Street Journal's Web site, which cited anonymous people familiar with the matter.

The assistance didn't include a counterbid, but may have included supporting other potential suitors, or a revenue guarantee in exchange for an ad partnership with Yahoo, the people said, according the newspaper.

AT&T Inc., Time Warner Inc. and News Corp. aren't planning to enter the bidding, the Journal said, citing the people familiar.

To help make its point, Google pointed to the way Microsoft previously used Windows to help extend the reach of its Web browser and other applications — a strategy that triggered a U.S. Justice Department lawsuit alleging the software maker illegally used its operating system to stifle competition. The dispute ended with a 2002 settlement that required Microsoft to abandon some of its past practices.

"Could Microsoft now attempt to exert the same sort of inappropriate and illegal influence over the Internet that it did with the PC?" Drummond wrote.

Brad Smith, Microsoft's general counsel, said preventing Microsoft from buying Yahoo would undermine competition by allowing Google to become even more dominant than it already is on the Internet

"Microsoft is committed to openness, innovation, and the protection of privacy on the Internet," Smith said. "We believe that the combination of Microsoft and Yahoo will advance these goals."

If they get together, Microsoft and Yahoo would have about 16 percent of the worldwide Internet search market — still far behind Google's 62 percent share, according to comScore Media Metrix. But Microsoft and Yahoo already are far bigger in than Google in e-mail and instant messaging, and conceivably would be in a better position to squash rival services if they combined.

In its Web site posting, Yahoo has said its review of the proposal "will include evaluating all of the company's strategic alternatives, including maintaining Yahoo as an independent company."

Most analysts believe Yahoo will have little choice but to sell to Microsoft, with its stock price near a four-year low at the time of the bid and its profits falling since late 2006. When it was first announced, Microsoft's offer was 62 percent above Yahoo's market value — a premium analysts doubt any other suitor will be able to top.

If Yahoo accepts, antitrust regulators in both the United States and Europe are expected to begin an exhaustive review that some experts think could last a year. Microsoft believes it could get the necessary approvals to take over Yahoo late this year.

If nothing else, Google probably will try to raise enough alarms about the Microsoft-Yahoo deal to delay its approval for as long as possible. By doing so, Google would have more time to draw up plans to counteract the combination.

Google also is borrowing a page from Microsoft's book by urging antitrust regulators to take a hard look at the proposed marriage between its two rivals.

Just days after Google struck a $3.1 billion deal to buy online ad service DoubleClick Inc. last year, Microsoft began lobbying regulators to block the transaction. U.S. regulators blessed Google's DoubleClick acquisition late last year after an eight-month review, but the antitrust inquiry in Europe remains open.

___

AP Business Writer Rachel Metz contributed to this report from New York.

Saturday, February 2, 2008

Is Yahoo going away?

Microsoft offers to buy Yahoo! for $44.6 Billion
February 1st, 2008

From a Microsoft Press Release: (REDMOND, Wash. — Feb. 1, 2008)

Microsoft Proposes Acquisition of Yahoo! for $31 per Share

Transaction valued at approximately $44.6 billion in cash and stock; provides 62 percent premium to current trading price for Yahoo! shareholders; combined entity to create a more competitive company, providing superior value to shareholders, better choice and innovation for customers and partners.

This would be a huge deal if it happens. Microsoft made noises about buying Yahoo in 2006 & 2007, but with the recent drop in Yahoo! share price (until this deal bumped them up a bit) Microsoft might actually pull this off.

What does this mean?? It could mean the end of yahoo mail for one. It could mean the end of yahoo search for another. It could mean that there will be two big players in search Google and MSN. I believe if it happens you will see the smaller search engines further consolidate such as ASK and DOGPILE and maybe LYCOS be combined because they would need to at least be viable. We might even see anew player emerge. I will try to keep you posted.

Joe