SEO or paid search what is best?

In the long term, SEO is better because it delivers lasting results( By Axandra)

Paid search marketing is great because it provides quick results. You will get the first visitors minutes after the launch of your paid search campaign. Unfortunately, you won't get any more visitors as soon as you stop paying.

To achieve high rankings in the organic search results, you have to develop good web pages and good links that point to your site. It takes much longer to get high rankings with SEO. Fortunately, most websites keep their rankings for a long time.

In the long run, SEO is a much better value than paid search marketing. If you have a business that is meant to stay, SEO is the way to go.

In the short term, SEO is better because you are forced to improve your website

If you use paid search marketing, your website will get visitors because you pay for them. With SEO, you get website visitors because your website is good.

If you use SEO to promote your website, you are forced to optimize your web pages: the content, the usability, etc. Although this requires more work, your website and your revenue will benefit greatly from these changes.

Google AdWords is better if you need immediate results

Paid search marketing on Google AdWords and other sites is great if you have the money and if you need website visitors now.

If you want to get high rankings that last without paying for every single click, use SEO to promote your site. In the long run, SEO has a much better return-on-investment.

I believe in a total philosphy, submit to the search engines and directories, do pr releases, write blogs, do social media and maybe yes do some paid Google Adwords.  Together put all of it into the mix and you have or should have success!

More to come!