PR online releases

This week has been my PR release week for my customers. An online PR release is just like a paper release but it can be spread across the web to many different publications, blogs, and news services. The benefit of having one done is that you get your new product or web page or event more exposure. Usually a PR release will get you between 200 to 500 readers.  Is it worth it you ask, I say yes. Remember we use the full compliment of of sales ammunition. The cost varies from a few hundred dollars to about $750.00. If you have a special project or service you want to get exposure, e mail me at jrossini@rossini.com.

More later

Joe

Applications

We have been writing applications for customers and one thing I found, it can be easy if you just want a one, two, three get me on there.It can be more detailed with more information. It can be very much more with detailed icons and some functionality interface to your own website. Finally it can be very sophisticated and pack a punch. I believe most fit into category one and two. For us category one is around $500 to $1000.00. Category two starts at $1000 and goes to about $1500.00. I recommend you start small and grow this application over time. You can get reports, you can add to the app, you can push out notifications to all of your users of the app.  These are just a few examples. My latest app gives contact numbers and e-mails, allows the customer to set up an appointments and allows for the customer to ask for help from different departments. There is so much more to do, let us be your guide! E-mail me at jrossini@rossini.com for more information.

More to come....
Joe

A strange thing happened on the way to my e-mail!

Brenda was talking privately to a friend on Facebook. Brenda was talking about favorite Star Trek books. Her friend also contributed her likes.Of course both thought that their messages were private! A few days later Brenda gets a message from Amazon showing the same favoriete Star Trek books she had talked about!!!So what does this mean? It means that amazon was using a method called retargeting where they can track certain aspects of posts or messaging and then transfer that data to their automated sales computers and walla! Is this right? Do you like it? I dont but as a marketeer I know that most of my customers would like to know when they are being talked about. If you are interested, just let me know, we can help you!

I am also working hard on applications for your Android and Iphones. Imaging just letting your customers know you had special info to download. Or push out info to them just the special ones who use your app.  The possibilities are endless! Call me and I will tell you how.

The third quarter of 2016 is shaping up to be one of our best quarters in about ten years! We have added several new customers and also added new products. Visit our website for more information www.rossini.com

One new product we are working on is a scrolling video gallery. This can be updated by you the customer. Think of your salespeople in front of a customer and they can show a neat moving gallery! This is also neat for shows!

More to come soon!

Joe Rossini
913-244-6132

Just a nice point

We work hard for our customers! we help them as berst as we can and we guide them. I can not get them to listen but for those that do and participate my strategies work and work well. This is a quote from Randy Rundle of Fifth Avenue Internet garage "

we are rocking and rolling !!" 

Use the system, listen, blog, post to social media and you will see leads come in!

More to come.

One step at a time....

Often we have encountered companies that want a lot more than they can potentially handle. I believe you should go one step at a time, do the first things first then move on to other more advanced steps. Review your website first and make or request changes. Once the changes have been done go on to the next step such as better internal SEO. Once the SEO is done then perhaps add a blog or a facebook account. Social media is important. Small steps first then on to bigger more progressive steps is the right way to go.

More to come

Joe

Watch out for quick responses via e-mail they can be taken wrong!

I am an Italian American and part of my lineage seems to be I can be quick tempered at times. I can also cool fast also. Sometimes I get an e-mail and I do not take time to comprehend but just fire away before realizing that the sender meant no disrespect. I believe that counting to ten before answering an e-mail might be the best thing to do. So if you ever get a funky e-mail from a person and wondered why did eh or she say that, just remember, they could be Italian:) and forgive them.

Did you know thaqt a blog can help you:

Blogging is an art and does take time. People that are devoted to it can make money and bring in leads. Just look at Randy Rundle of www.fifthaveinternetgarage.com 

Randy has two blogs and he post to them regularly and it works, these are not canned blogs but actual experiences and thus people like it and read them,  If you want a blog let me know, I can make one for you. Look at Randys blog it does cost $1000.00 one time but it looks like a web page and is responsive. Blogs do work!

More soon.

Joe

PS a simple blog like mine does not cost that much to do:)