Tuesday, May 26, 2015

More info tidbits

"Google Inc. will launch buy buttons on its search-result pages in coming weeks, a controversial step by the company toward becoming an online marketplace rivaling those run by Amazon.com Inc. and eBay Inc. [...]

If shoppers click on the buy buttons, they will be taken to another Google product page to complete the purchase."

This will give us more options and it should be a good addition!

Oh yes 1st page rankings how do we do it??

Step 1: You have to know what you're doing
Don't just blindly follow the advice of gurus and self-proclaimed SEO exports. Don't believe everything that you read. When it comes to search engine optimization, most things are opinions instead of facts.
Do your own tests. Create a website just for testing purposes and find out what works and what doesn't. Educate yourself and keep current. That is very important because SEO changes rapidly.
Step 2: You have to work with your web pages

Some people think that search engine optimization is a one-shot thing, or that SEO can be done on auto-pilot. Unfortunately, that doesn't work.
If you want to succeed, you have to invest a lot of time and effort in your search engine optimization activities. There are several things that you have to do to make sure that your website becomes a success: keyword research, optimizing pages, fixing technical errors, etc.
Without investing time and work into your web pages, you won't get the best results. Fortunately, there are tools that will help you to get things done as efficiently as possible.
Step 3: Show search engines that you're serious about it
Google wants to rank high quality websites in the search results. This is the mysterious "authority" that is often mentioned in SEO articles.
To build a website that has ranking authority, you have to do several things: create web pages that have good content, present that content in an attractive way and engage with your audience. Basically, your website has to deliver what the web searchers wants.
Step 4: Be smarter than your competitors
Everybody wants to be listed on Google's first results page. The person who does more, will get better rankings. If your competitors invest more time in search engine optimization, they will get better rankings.

Finnaly and most important:

Step 5: Be patient
Website promotion takes time. It is possible to get some quick wins but lasting results that will deliver a steady stream of new visitors to your website take some time.
It takes time to research the right keywords, it takes time to optimize your web pages, it takes time to fix the architecture of your website, etc. Be patient, do the right things, and your website will get the rankings that it deserves.

More to come!

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