Today Brenda and I spent quite a bit of time just talking about the business and how we can help our customers more. We researched Pr releases we use and saw the reports and what we decided is yes they are good but we can and should do more and we discussed what extra ideas we were going to employ. We also discussed about our blogging and the latest blog we created for Randy Rundle Fifthaveinternetgarage blog by Randy Rundle. This blog is more progressive, has more pictures, more links, more menu selections and it is in many ways a second website for Randy. This is no easy blogger blog it takes time to make and information and participation by the customer and yes it costs about $1000.00 to make but the payoff will be more participation and visits and eventually more sales. Sales are where it is at so how do we bring you more sales? What I intend to do for you as a customer if you wish it is a coordinated attack like a war campaign. The war has to have ammo and that is a new blog, a touched up social media presence and an updated web site both internally and externally. The web site must be multi platformed or the big buzz word it must be responsive. You have to be able to see this on your kindle or lap top or I phone and more.So as we think about phase two, phase one is the build up the prelude to war and it is a must. Will it cost, well they answer is ye sit will probably at least $2500 to $5000.00 but it will be worth it and you will be ready for phase two, the attack.
This war starts with a social media barrage, Facebook, twitter, Linked In, Google+ and more. Carpet bomb the playing field abut your new product or your new website, or blog and tell the world. Thousands will see or hear about you all at once on day one! Follow this up in late day one or early day two with an on line pr release that also tells the story to many more new potential readers about your new idea or product. Make sure that on Day one through day two that your internal keywords are new and ready to go and then change them and get them ready for day four which is to submit them to thousands and thousands of directories and search engines. Let the Googles of the world and others know about you and have them look at this updated web site. So as we get close to the end of that first week, a lot has happened, A new updated look and feel, a neat new blog and now you start to get some results.
Well this is just the start of my battle campaign for you and yes it does cost but what does an ad or two in a magazine or newspaper or a tv spot cost...a lot more. More to come soon.
Joe R
Market or die!
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