Thursday, September 8, 2011

New Google Info

Last month, Google announced new and extended sitelinks. The maximum number of sitelinks increased from eight to 12:

sitelinks

If Google decides to display sitelinks for your website, your site will get a much more prominent display than before.

How to make your sitelinks more attractive

Google uses the first 30-35 characters of the meta description tag of a web page for the snippets.

To increase the number of clicks on the snippets, you should optimize your meta description tags:

* The first 35 characters in the meta description tag should contain a clear description of the page and/or a call-to-action.
* Each page of your website should have its own meta description.

Note that Google updates the sitelinks of a website periodically. It may take some time before the new descriptions of your web pages appear in the sitelinks.

This info from Alexandra search

No comments: