Web searches are down!

This is part of a neat article I thought you would find interesting. If web searches are down then it is more important than ever to keep people coming back. It is important to do mailers and keep the site interesting.

Americans Searching 16% Less Than They Were a Year Ago
Nielsen Releases July Search Market Stats

5 comments Thursday, August 26, 2010

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By Chris Crum
5
Buzz This

Nielsen released its version of the U.S. search market rankings for July today. Google is of course on top with 3 out of 5 searches (64.2%). Yahoo came in second with 14.3%, leaving Microsoft in third at 13.6%.

Yahoo and Microsoft both gained in month-over-month share (2% and 4%, respectively). This is all good for Microsoft, as Bing has now completely overtaken Yahoo's organic results in the U.S. and Canada. We'll see our first glimpse of how this is working out next month.

"In terms of a Year-on-Year comparison there has been little change in Google's share but more significant movement amongst its closest competitors," says Nielsen. "MSN/Windows Live/Bing’s share has grown from 9.0% to 13.6% (a delta increase of 4.6% or a relative increase of 51%) while Yahoo!’s share has fallen from 17.1% to 14.3% (a delta drop of 2.8% or a relative drop of 17%). Consequently, over the last year Yahoo!’s delta lead over MSN/Windows Live/Bing has been reduced from 7.1% to only 0.7%."
Nielsen July Search Stats - People Searching less in general?