Are we alone?

OK now I got ya thinking, you thought I was talking about Aliens didn't ya? I am really talking about who is watching us daily, hour by hour minute by minute.  When we go on line they, that big computer in the sky knows it. When we post on social media post , it knows it. It knows what we search for, where we live, what we like to watch on tv, what we buy in the grocery store and much more. It knows our health, our prescriptions, everything.  Most of us don't really care, we go about our life oblivious to this but it does matter to a point. be careful what yu say and post on line because, it never ever goes away it is stored somewhere by somebody.  So be careful, surf wisely and know that the big computer in the sky has drones.  OK maybe not yet.:)

Joe R

How far does Google go with your information?

Got this today from Kim Komando

QUESTION

Hi, Kim. I read your tip on managing Facebook search privacy, which was a great help. However, I'm a bit more worried about Google as I use that more often for searching. Does Google really keep a record of everything I search for? If so, how can I find out what is in there and get rid of it? Thanks!
-Jeannie from San Antonio, TX, listens to my national radio show on WOAI 1200 AM.

ANSWER

Excellent question, Jeannie. Aside from Facebook, Google probably knows more about you than any other online company.

Every search you've ever performed is stored on its servers, and that information is cross linked to search data from YouTube, Google Maps and any other Google services you use. With all that information, Google can tell a lot about you: your location, hobbies, age, health problems, religion and more.

More importantly, it uses that information to target you with its advertising network. Don't forget that Google regularly gives out user information to the government

This is true, you have to be careful when you use most search engines, a lot of eyes are looking!!!

Until next time

Joe Rossini

About mobile web sites

From Manta

Develop a mobile website to strengthen your online presence. As the number of mobile searches and transactions increase, having a mobile website means your site is available to anyone, anytime, using any type of device. This gives customers the most up-to-date information about your business at their fingertips.

We at Rossini.com make mobile web sites so if you have an interest please give us a shout either a call at 913-244-6132 or e mail jrossini@rossini.com

New tips about Google

Spamming is not the same as search engine optimization

Unfortunately, many spamming tools are labeled as 'seo tools'. If you find a tool or service that promises you to 'dominate Google' or 'thousands of automatic backlinks' then it's extremely likely that you have found a spamming tool. Although these tools work for some time, Google will penalize your website sooner or later if you use them.

Optimizing your website for search engines is not the same as spamming search engines. Real search engine optimization is beneficial to your website, search engines and searchers.

Google penalizes another link network

"Last month, Google’s Matt Cutts announced that he was 'taking a look at a naughty Russian link selling software'. Discussions on black-hat forums indicate that the Russian link network SAPE links has been penalized by Google.

Webmaster who used this network indicate that their website rankings have been downgraded. This wouldn’t be the first time that Google penalized a link network."

Google’s Matt Cutts on upcoming Penguin, Panda & link networks updates

"Matt said that there will be a large Penguin update in 2013 that he thinks will be one of the more talked about Google algorithm updates this year. Google’s search quality team is working on a major update to the Penguin algorithm, which Cutts called very significant. [...]

Matt also announced there will be a Panda algorithm update this coming Friday (March 16th) or Monday (March 18th). [...] Matt said that they will release another update in the next week or two that specifically targets another large link network."

This all was from Axandra search engine facts!

I believe that Google is trying very hard to beat the tricksters and they usually succeed but it seems that they cut down many legitimate web sites who get caught in the cross-hairs.  Slowly Google is losing market share in the search engine wars. I have been around to remember Lycos and Yahoo and even Netscape all were changed by the new kid on the block Google. I think Google is being changed in a different way by Facebook and twitter and LinkedIn and others. I do like and am using more and more Google+ and I use many other Google products and they are a substantial player who will not go down like some of the others. Remember that you should make sure that your web site is SEO'd properly and then use some of those social media sites I have mentioned and with all of that you can keep in the search engines no matter what happens.  Remember there is no easy way to number one.  If anyone promises you number one rankings for a fat fee, runnnnnnnnnnnnn. It takes alot of work and dedication to get it done and that is why I am here if you need my help.

Until next time

Joe Rossini

A take it easy day

Sometimes you work so hard, concentrate so much and do as much as you can do only to find you need a break.  Today I took a break, yes I worked but I did not worry or think about anything much ecxept to let my mind wander and honestly do much of nothing.  I know that sounds wierd and wrong to some but I wanted to just relax for a day. It was fun to relax, I did not worry about anything, no deadlines, no posts, no bills I just let my mind be at peace. I believe that no matter who we are, we occationally should take that time to just shut down and as they say smell the roses. On Tuesday, I will start again early and make my submits to the search engines, my little ads for advertisng, my e-mails, my pr releases, my Google Adword focus and more. I will I believe feel rested and ready to reload and fire forward for my clients. So I guess what I am saying is that if yu are reading this, relax every once in a while, go for a walk, go for a swim, talk to a good friend, read a book or like I am doing write a book.  I know you will feel better.

Until next time!

Joe Rossini

What people look at on the web

This a small piece that I believe is important.  Content for your web site and blogging and social media are being viewed all the time, do not believe that you are not being read:

“Why Search Matters to Local Businesses.” Because not only do consumers write reviews, leave comments, or engage in discussions about a company’s goods and services, what they read influences their shopping habits as well.
As the survey notes, the web is “a place where business reputations can be made or broken, ranked and reviewed, or simply reduced to 4 out of 5 stars.” Specifically, among consumers:

• 69% use blogs as a source for consumer product reviews
• 76% say they read product and/or service reviews on the Internet
• 67% said they would probably avoid a restaurant rated 2 out of 5 stars in a review posted on the Internet
• 90% would avoid a hotel with a consumer-posted review stating, “noisy with uncomfortable beds”

This information came from

Deborah S. Hildebrand Harris

 

So why don't you who read this tell me how yu feel about the above and how you use social media to your advantage! 

Until next time

Joe Rossini

Your customers are your best source of leads

Lat week I met with two of my biggest customers I at first was very nervous and a bit afraid of what they were going to say. No matter what I should never have been afraid or nervous because those were my customers, I know them and they know me. It was neat to meet and talk and see people that I had not seen for a while and they seemed genuinely happy to see me You should meet with your customers regularly and I think you will find they like that and want contact with you.

What I found was that my two customers asked very intelligent questions and questions are just another open door to sell more and to solve a customers potential concerns. Solve thier problems, keep them happy and you will continue to hold the key to more sales and to keeping a long term relationship.

More next time

Joe Rossini