This is a very interesting article. Since I have been in computers since 1978, I often have worked with companies that have consider a personless store. I have developed Kiosks years ago to guide traffic in convention centers. I believe with soaring costs this article will catch your imagination. For one I hate the thought!
The end of human help in stores?
Posted: Friday, July 18 at 03:45 am CT by Bob Sullivan
Imagine standing in a retail store desperately looking for help from someone, anyone, and being directed to … a computer screen.
“No one here can help you," a clerk might say. "But someone 1,500 miles away probably can."
This just might be the future of customer service. Two companies, with products named Live Agent and Live Support, hope that consumers who today wander aimlessly through store aisles looking for help would be happy to use videoconference kiosks instead.
Already, shoppers in 34 Canadian Staples Business Depot stores all around the country have the option of getting video help from operators based in Toronto, according to Seattle-based Experticity, which makes the video kiosks for Staples.
Stores that are strapped for cash and have trouble hiring knowledgeable employees can offer better customer service through videoconference kiosks, says Chris Woods, chief technology officer of ClairVista, which makes Live Expert. Companies can also save money by leaning on a centralized staff, he said.
“Everybody who goes into a retail store today and walks away frustrated that they could not get their questions answered can get the help they need,” Woods says.
Experticity's kiosk.
Experticity_station_4
But won't customers lean on the exit doors after realizing the store has no plans to provide live human beings to help? DL Baron, CEO of Experticity, says just the opposite has occurred in trials at Staples.
"We found that consumers are lining up to talk to the person on the screen because they know the dopey kid behind the counter can't answer their question," he said. "When consumers start using it, it becomes their preferred mode of engagement."
Long-distance, video-based help has a number of obstacles to overcome, both companies concede. Chief among them is the impression consumers might get that the machines are there simply to replace humans and cut costs. If companies can't even bother to greet store shoppers with in-person smiles, why would consumers bother to go to the store?
Why help from afar might be better
But Baron counters that consumer help in many large retailers is already poor, and long-distance help will actually be an improvement.
"How many times have you walked out of the store because you knew more than the kid who was helping you?" he said. Floor clerks have an impossible task in trying to "keep up with and explain increasingly complex products." With a centralized set of agents, each one can specialize in a product area and provide better advice. Agents can also use interactive screens to show consumers how to complete challenging tasks such as electronics installations, and even print out instructions for consumers, Baron said. Buyers with Web cams can connect to customer service again from home for additional help.
That's assuming the video conference technology works, of course. Web cams are notoriously flaky, as anyone who's tried home video-conference tools can attest.
And of course, the advice will only be as good as the operators who are hired to give it. A home improvement store might convince fantastic kitchen remodeling experts to answer video questions 24 hours per day. But it's easy to imagine a firm hiring ill-equipped $8-an-hour operators to read off poorly written scripts instead.
Customer service expert Robert Spector, author of "The Nordstrom Way," said companies should tread carefully when making fundamental changes to the way they treat in-store shoppers.
"A lot of (companies) get enamored with the technology and lose site of the consumer," he said. "Many companies don't think like their customers, they think in ways to make (the company's) life easier, rather than ‘how do we make the consumer’s life easier.’ "
Replacing real customer service with discount gimmickry never works, he said. In one personal pet peeve, Spector said he's had several frustrating run-ins with live chat supports offered by Web sites.
"I always feel like I could do much better actually talking to someone than just comparing typing skills," he said. Live video help could work he said, but only if it’s nothing like live chat help.
And there's always the bottom line
But even if the videoconference service tools aren't perfect, and the customer service benefits are dubious, remote assistance may be attractive to major retailers because of the potential cost savings.
Home improvement stores face a crush of ambitious project builders every Saturday morning, but by 2 p.m., the panic has died down and many highly skilled employees are stuck stocking shelves, Baron said. If stores could "load balance" customer support by funneling all questions through a central support team, they could keep top employees occupied with higher-skill tasks.
Woods argues that centralized video service would both cut costs and make customers happier. "If you could take the top 50 associates you have and take them off the sales floor and make them available chain wide, that's the ideal situation," Woods said.
In Baron’s perfect world, there’s a customer service video screen at the end of every store aisle, with a top-tier expert ready and willing to answer your question. What’s the worst-case scenario? Think about toll-free hotlines. When was the last time you preferred waiting on hold and talking to someone half-way around the world to getting help in person?
Friday, July 18, 2008
Friday, July 11, 2008
You think you have spam?
Well it is at least some relief that we are not the most spammed nation on earth!
The most spammed country in the world? Switzerland.
Security
By Wolfgang Gruener
Wednesday, July 09, 2008 14:57
Chicago (IL) – You may be complaining about the number of spam emails finding their way to your email account every day, but it may come as a surprise to you that the U.S. is actually not the most targeted country by spammers: According to a report released to today, Swiss users receive 10% more of spam than the average Internet user – and 23% more than U.S. users.
If we believe the numbers released by MessageLabs, then we are on a slight upward curve of spam that is sent globally. 76.5% of all emails in June were found to be spam by the security firm, while the global average over the past six months was 74.5%. However, there is a huge difference in spam that is sent to different countries and industries.
MessageLabs said that 84.8% of emails in Switzerland were spam, surpassing the traditional leader in this category, Hong Kong (82.6%). The top 5 is rounded out by France (82.1%), Israel (80.1%) and Austria (79.6%). The share in the U.S. was 68.8%, Canada’s 77.8% and UK’s 74.3%.
Manufacturing is apparently the most targeted by spammers (82.9%), followed by education (80.4%) and retail (80.1%). The financial sector’s share was at just 71.5%.
MessageLabs also found virus distribution rebounding to one virus in 133.9 emails and the phishing was flat at 1 in 277.2 cases.
The most spammed country in the world? Switzerland.
Security
By Wolfgang Gruener
Wednesday, July 09, 2008 14:57
Chicago (IL) – You may be complaining about the number of spam emails finding their way to your email account every day, but it may come as a surprise to you that the U.S. is actually not the most targeted country by spammers: According to a report released to today, Swiss users receive 10% more of spam than the average Internet user – and 23% more than U.S. users.
If we believe the numbers released by MessageLabs, then we are on a slight upward curve of spam that is sent globally. 76.5% of all emails in June were found to be spam by the security firm, while the global average over the past six months was 74.5%. However, there is a huge difference in spam that is sent to different countries and industries.
MessageLabs said that 84.8% of emails in Switzerland were spam, surpassing the traditional leader in this category, Hong Kong (82.6%). The top 5 is rounded out by France (82.1%), Israel (80.1%) and Austria (79.6%). The share in the U.S. was 68.8%, Canada’s 77.8% and UK’s 74.3%.
Manufacturing is apparently the most targeted by spammers (82.9%), followed by education (80.4%) and retail (80.1%). The financial sector’s share was at just 71.5%.
MessageLabs also found virus distribution rebounding to one virus in 133.9 emails and the phishing was flat at 1 in 277.2 cases.
Another new Google product? Maybe yes..maybe no
I think Google is going to take over the world! Here is another new product:
Hey Google, Get A Real (Second) Life
Google has just unveiled its free Lively service -- a virtual reality program that competes with the older and more mature Second Life. It's new, it's cool. Well, that is, if you like to waste an hour of your life fumbling around crude graphics that seem to load forever, messages that are cut off from view, actions that don't work, and sounds that are loud and obnoxious.
It took the Test Center over an hour for graphics to load to a point they could work with a mouse. And we have a fast and dedicated network in the lab, so there was no excuse for Google to build something so slow.
Like Second Life, users can enter the fantasy life of computer-generated rooms, avatars and 3-D Worlds by entering Lively. We chose a Porky Pig look-a-like character and jumped into some of the popular rooms. Right now, everything is free. The shopping button might lead to charging for more functionality.
Lively is more like DOA (as in dead on arrival.)
The site brought our system down to a crawl every time we switched rooms. The rooms needed considerable time loading whenever we jumped from place to place. Sound effects kept working well after we shut down IE. And that's was just the beginning.
One neat feature is that Lively can be controlled from any Web page. Anyone can stick a Lively session on any site. But that's about the only good trait we found. The rest was just a waste of time.
Google -- go back to the drawing board on this Web application because it isn't going to attract the "real" corporate World.
(We're not alone in this sentiment, either.)
Posted by Mario Morejon at 4:22 PM
Hey Google, Get A Real (Second) Life
Google has just unveiled its free Lively service -- a virtual reality program that competes with the older and more mature Second Life. It's new, it's cool. Well, that is, if you like to waste an hour of your life fumbling around crude graphics that seem to load forever, messages that are cut off from view, actions that don't work, and sounds that are loud and obnoxious.
It took the Test Center over an hour for graphics to load to a point they could work with a mouse. And we have a fast and dedicated network in the lab, so there was no excuse for Google to build something so slow.
Like Second Life, users can enter the fantasy life of computer-generated rooms, avatars and 3-D Worlds by entering Lively. We chose a Porky Pig look-a-like character and jumped into some of the popular rooms. Right now, everything is free. The shopping button might lead to charging for more functionality.
Lively is more like DOA (as in dead on arrival.)
The site brought our system down to a crawl every time we switched rooms. The rooms needed considerable time loading whenever we jumped from place to place. Sound effects kept working well after we shut down IE. And that's was just the beginning.
One neat feature is that Lively can be controlled from any Web page. Anyone can stick a Lively session on any site. But that's about the only good trait we found. The rest was just a waste of time.
Google -- go back to the drawing board on this Web application because it isn't going to attract the "real" corporate World.
(We're not alone in this sentiment, either.)
Posted by Mario Morejon at 4:22 PM
Wednesday, July 9, 2008
Friday, July 4, 2008
FireFox going mobile?
I use FireFox and love it and now comes a mobile FireFox!
Firefox Goes Mobile
Mozilla's chairman explains why mobile devices need an open-source browser.
By Kate Greene
smaller text tool icon medium text tool icon larger text tool icon
Firefox for phones: Mitchell Baker is the chairman of the Mozilla Foundation, an open-source software organization responsible for the Firefox browser. The foundation is building a browser for mobile devices.
Credit: Mozilla
There's no doubt that it's getting easier to access the Web on a mobile device. Thanks to the iPhone and Apple's Web browser, Safari, millions of people feel as though they finally have the Internet in their pocket. But there's still a lot of work that needs to be done in order to allow for the kind of innovation on the mobile Web that is possible on the traditional Web, says Mitchell Baker, chairman of Mozilla, maker of the Firefox browser.
Baker has been instrumental in building the open-source software community that gave the world Firefox, a popular alternative to desktop browsers such as Internet Explorer and Safari. But now Mozilla has turned its attention to the mobile Web. Last October, the foundation announced an initiative to build the first, fully open Web browser for mobile devices. As an open-source software project, the browser will be built using code from software programmers from all over the world. The hope is to spur innovation in an industry that's famous for locking out software developers.
Technology Review's information technology editor, Kate Greene, caught up with Baker at the Web 2.0 Expo in San Francisco last week to ask about her vision of the mobile Web.
Technology Review: What progress have you made since you announced a mobile Firefox initiative last fall?
Mitchell Baker: The first thing that we have done is make sure that the size and memory requirement of our code are more suitable for cell phones and related devices. We hadn't actually focused on that in the past years. We focused on building the user experience, and the [software developer] ecosystem, and making a browser that's flexible. So the performance characteristics of the code that runs Firefox are dramatically different than they were six months ago. They are equal to any mobile browser, and better than some, depending on the tests. We've done a lot of the hard basic engineering work that needs to get done.
We've also started the prototype development. There's a project called Fennec, which is another type of fox. We've released prototypes of this, not products. This is the classic Mozilla way of development: release early and release often.
TR: When do you expect a mobile Firefox to be available to the general public?
MB: We can expect to see things that the general public can play with sometime this year. I'm not sure it'll be a completely polished product, but it'll be within a range that's usable.
Firefox Goes Mobile
Mozilla's chairman explains why mobile devices need an open-source browser.
By Kate Greene
smaller text tool icon medium text tool icon larger text tool icon
Firefox for phones: Mitchell Baker is the chairman of the Mozilla Foundation, an open-source software organization responsible for the Firefox browser. The foundation is building a browser for mobile devices.
Credit: Mozilla
There's no doubt that it's getting easier to access the Web on a mobile device. Thanks to the iPhone and Apple's Web browser, Safari, millions of people feel as though they finally have the Internet in their pocket. But there's still a lot of work that needs to be done in order to allow for the kind of innovation on the mobile Web that is possible on the traditional Web, says Mitchell Baker, chairman of Mozilla, maker of the Firefox browser.
Baker has been instrumental in building the open-source software community that gave the world Firefox, a popular alternative to desktop browsers such as Internet Explorer and Safari. But now Mozilla has turned its attention to the mobile Web. Last October, the foundation announced an initiative to build the first, fully open Web browser for mobile devices. As an open-source software project, the browser will be built using code from software programmers from all over the world. The hope is to spur innovation in an industry that's famous for locking out software developers.
Technology Review's information technology editor, Kate Greene, caught up with Baker at the Web 2.0 Expo in San Francisco last week to ask about her vision of the mobile Web.
Technology Review: What progress have you made since you announced a mobile Firefox initiative last fall?
Mitchell Baker: The first thing that we have done is make sure that the size and memory requirement of our code are more suitable for cell phones and related devices. We hadn't actually focused on that in the past years. We focused on building the user experience, and the [software developer] ecosystem, and making a browser that's flexible. So the performance characteristics of the code that runs Firefox are dramatically different than they were six months ago. They are equal to any mobile browser, and better than some, depending on the tests. We've done a lot of the hard basic engineering work that needs to get done.
We've also started the prototype development. There's a project called Fennec, which is another type of fox. We've released prototypes of this, not products. This is the classic Mozilla way of development: release early and release often.
TR: When do you expect a mobile Firefox to be available to the general public?
MB: We can expect to see things that the general public can play with sometime this year. I'm not sure it'll be a completely polished product, but it'll be within a range that's usable.
A bit of news for MAC users
I am not a Mac user but this is an interesting article from Mac>
Hello: Macs Are About to Get Interesting Again
July 2nd, 2008, Pete Mortensen
Machello
I’ve been alluding to this for a few months now, but let me repeat: The Mac is poised for innovation over the next few years on a scale that we haven’t experienced since the initial move to OS X in the previous decade. After five years of focusing on new categories like the iPod and the iPhone while gradually improving its Mac product line, the company has now freed up the resources to strengthen its core and highest-revenue business: Macs. And at the same time, new technologies are emerging to take the Mac to the next level. To read why, click through.
The Future of the iPod and iPhone Are Incremental Improvements
When Apple released the first iPod in October 2001, the company’s future was very much in doubt. Despite years of cool Mac designs and the roll-out of Mac OS X, Apple’s market share was worse than ever, and the PowerPC roadmap was already starting to show signs of trouble. Initially seen as a desperate, niche product, the iPod went on to save Apple, establishing it as a media powerhouse. But Apple didn’t sleep on its success, immediately beginning work on what became the iPhone, and in the process creating a new platform for its portable media devices. With the iPhone 3G just more than a week from release, this platform is stable and just starting to take off. Multi-touch works great, the processor is plenty fast, and storage is getting cheaper and cheaper. Most of the complaints that remain about the iPhone and iPod touch are software related. Apple can easily get another two years out of both devices doing little more than increasing capacity and developing new software. They need maintenance, not innovation. At most, an iPhone nano or touch nano might come, but these devices won’t require nearly the development effort that the original iPhone did.
Implication: Apple’s best hardware and software teams have time to work on Mac stuff. Really interesting Mac stuff.
The Architecture of Computing is Changing Dramatically
As you might have noticed, the era of the megahertz myth died a long, long time ago. Four years ago, the fastest chip that Intel made for desktop computers ran at 3.8 Ghz (Never quite got to 4 Ghz.). Today? The high end is just 3.2 Ghz. While, I would gladly take a Core 2 Extreme over a Pentium 4 any day of the week, it’s clear that the way to greater performance these days is not through clock speed but in more efficient use of lots of processors. Intel has led the way with its Core Duo and Quad lines of chips, but things are about to get really weird. First of all, NVIDIA, the graphics chip leader, now claims that the CPU has become irrelevant, and future performance advances will come through optimizing the GPU. Intel, for its part, is introducing Larrabee, an integrated graphics platform that can natively execute CPU x86 code. That means that when note rendering 3-D graphics, it can also add a few dozen processing cores to pump up performance in all regards. Even more amazingly, Intel will, in late 2009 or early 2010, introduce the Sandy Bridge platform, which is expected to integrate Larrabee onto a single die with Core 4 (or whatever Intel calls them) processors, leading to lightning-fast performance.
While that might all sound like electrical engineering inside baseball, it’s actually revolutionary. The move to hybrid CPU/GPUs is a computing architecture change bigger than any we’ve witnessed since Floating Point Units became standard on-die equipment instead of a nice-to-have add-on. Once hardware truly becomes standard, software becomes optimized for it. In this case, software will become optimized for incredibly high-bandwidth applications that barely function on today’s gear. And Apple has already made it clear in the release notes for OS X Snow Leopard that it will be ready for the advent of GPUs that act like an extension of the main processor before they even ship:
* Fully 64-Bit - If you’re going to be tossing around extremely data-intensive applications, you need a ton of RAM available. Snow Leopard will.
* Grand Central - Having two, four, eight, or, as Intel says Larabee will offer, THOUSANDS of processing cores is nice, but having an OS smart enough to efficiently use all of them is even better. That’s what Snow Leopard’s Grand Central technologies are designed for. It’s a taskmaster, routing jobs to multiple processors and cores in the most optimal way. Better, it allows application developers to do the same.
* OpenCL - Open Computing Language is designed to allow developers to take advantage of all that untapped GPU power to pump up application performance, so even graphics architectures that can’t natively execute x86 code like Larrabee can pump up general processing tasks.
Then, there’s also all kinds of cool new tech, from WiMax and LTE to USB 3.0, eSATA, aGPS, and SSD. It’s time to showcase some great ideas that are ready for prime-time.
Implication: Powerful new hardware coupled with an operating system that’s prepped for it. Start your engines!
The Entire Mac Line is Due For a Face Lift
There is much to be said for a genuinely classic design. Lovers of the ThinkPad still get misty thinking about how today’s models look like ones from 16 years ago. I, and most Mac people, are not like that. We cherish each Mac as a unique icon of its era, and then we move on to the next era. But that’s been hard to do over the last few years. Apple’s computer designs are pretty much where they were three years ago, before the move to Intel processors happened. Today’s 17″ MacBook Pro looks virtually identical to the 17″ Powerbook introduced in January of 2003. Seriously. The main difference between the last generation of iBooks and today’s MacBooks are its latch mechanism and the keyboard. The Mac Pro is literally identical to the original Power Mac G5. The iMac has seen the greatest change, and that was just to put an aluminum finish on an existing design. The MacBook Air is really different, but it isn’t a core product, nor does it signal a new design direction for the rest of the line. Heck, the MacBook that’s available in black is downright revolutionary in this light.
All of which is to say, it’s time for Apple to make a new statement with the design of its computers. The time couldn’t be better. All the kinks and problems that came along with the move to Intel chips have been worked out. People know that Macs are still Macs, and they’re all safe to use, so the designs can get more wild and divergent again. I can’t wait until they take that leap.
Implication: Jonathan Ive, I hope you’re really turning up the heat on the design of the next generation of Macs!
The iPod and the iPhone Have Put the Mac Back in the Spotlight
For years, most experts were skeptical of Apple’s so-called “Halo Effect.” That is to say, the idea that just by hooking people on iTunes and iPods, Apple could convince people to trade in their PCs for Macs. It took a long time, but it’s now clear that this theory was correct (though the switch to Intel chips made a huge difference, too). According to research firm Net Applications, 8 percent of all computers on the Internet now in use are Macs. That’s up 32 percent in just 14 months. In sales of new computers, Apple is doing even better. As of May, NPD estimates Apple sells almost 14 percent of all new personal computers in the U.S., which is the kind of market share the company hasn’t seen since the early 1990s. Apple is actually gaining on the PC guys.
Implication: We’ve got the demand; Apple needs to make with the supply.
Sing it with me: We want new Macs!
The public is ready for Apple to really tear it up with a killer line of new computers. The iPod and iPhone lines don’t need as much attention as they have for the last seven years. Incredible new hardware and emerging standards will push the limits of what we thought Macs could do. The existing designs have been around for what seems like forever. The company’s computer market share is way up. For all these reasons and more, Macs are about to get really interesting really soon. And it’s about time — innovation in new markets is fun, but innovation at the core of the company is even better.
Hello: Macs Are About to Get Interesting Again
July 2nd, 2008, Pete Mortensen
Machello
I’ve been alluding to this for a few months now, but let me repeat: The Mac is poised for innovation over the next few years on a scale that we haven’t experienced since the initial move to OS X in the previous decade. After five years of focusing on new categories like the iPod and the iPhone while gradually improving its Mac product line, the company has now freed up the resources to strengthen its core and highest-revenue business: Macs. And at the same time, new technologies are emerging to take the Mac to the next level. To read why, click through.
The Future of the iPod and iPhone Are Incremental Improvements
When Apple released the first iPod in October 2001, the company’s future was very much in doubt. Despite years of cool Mac designs and the roll-out of Mac OS X, Apple’s market share was worse than ever, and the PowerPC roadmap was already starting to show signs of trouble. Initially seen as a desperate, niche product, the iPod went on to save Apple, establishing it as a media powerhouse. But Apple didn’t sleep on its success, immediately beginning work on what became the iPhone, and in the process creating a new platform for its portable media devices. With the iPhone 3G just more than a week from release, this platform is stable and just starting to take off. Multi-touch works great, the processor is plenty fast, and storage is getting cheaper and cheaper. Most of the complaints that remain about the iPhone and iPod touch are software related. Apple can easily get another two years out of both devices doing little more than increasing capacity and developing new software. They need maintenance, not innovation. At most, an iPhone nano or touch nano might come, but these devices won’t require nearly the development effort that the original iPhone did.
Implication: Apple’s best hardware and software teams have time to work on Mac stuff. Really interesting Mac stuff.
The Architecture of Computing is Changing Dramatically
As you might have noticed, the era of the megahertz myth died a long, long time ago. Four years ago, the fastest chip that Intel made for desktop computers ran at 3.8 Ghz (Never quite got to 4 Ghz.). Today? The high end is just 3.2 Ghz. While, I would gladly take a Core 2 Extreme over a Pentium 4 any day of the week, it’s clear that the way to greater performance these days is not through clock speed but in more efficient use of lots of processors. Intel has led the way with its Core Duo and Quad lines of chips, but things are about to get really weird. First of all, NVIDIA, the graphics chip leader, now claims that the CPU has become irrelevant, and future performance advances will come through optimizing the GPU. Intel, for its part, is introducing Larrabee, an integrated graphics platform that can natively execute CPU x86 code. That means that when note rendering 3-D graphics, it can also add a few dozen processing cores to pump up performance in all regards. Even more amazingly, Intel will, in late 2009 or early 2010, introduce the Sandy Bridge platform, which is expected to integrate Larrabee onto a single die with Core 4 (or whatever Intel calls them) processors, leading to lightning-fast performance.
While that might all sound like electrical engineering inside baseball, it’s actually revolutionary. The move to hybrid CPU/GPUs is a computing architecture change bigger than any we’ve witnessed since Floating Point Units became standard on-die equipment instead of a nice-to-have add-on. Once hardware truly becomes standard, software becomes optimized for it. In this case, software will become optimized for incredibly high-bandwidth applications that barely function on today’s gear. And Apple has already made it clear in the release notes for OS X Snow Leopard that it will be ready for the advent of GPUs that act like an extension of the main processor before they even ship:
* Fully 64-Bit - If you’re going to be tossing around extremely data-intensive applications, you need a ton of RAM available. Snow Leopard will.
* Grand Central - Having two, four, eight, or, as Intel says Larabee will offer, THOUSANDS of processing cores is nice, but having an OS smart enough to efficiently use all of them is even better. That’s what Snow Leopard’s Grand Central technologies are designed for. It’s a taskmaster, routing jobs to multiple processors and cores in the most optimal way. Better, it allows application developers to do the same.
* OpenCL - Open Computing Language is designed to allow developers to take advantage of all that untapped GPU power to pump up application performance, so even graphics architectures that can’t natively execute x86 code like Larrabee can pump up general processing tasks.
Then, there’s also all kinds of cool new tech, from WiMax and LTE to USB 3.0, eSATA, aGPS, and SSD. It’s time to showcase some great ideas that are ready for prime-time.
Implication: Powerful new hardware coupled with an operating system that’s prepped for it. Start your engines!
The Entire Mac Line is Due For a Face Lift
There is much to be said for a genuinely classic design. Lovers of the ThinkPad still get misty thinking about how today’s models look like ones from 16 years ago. I, and most Mac people, are not like that. We cherish each Mac as a unique icon of its era, and then we move on to the next era. But that’s been hard to do over the last few years. Apple’s computer designs are pretty much where they were three years ago, before the move to Intel processors happened. Today’s 17″ MacBook Pro looks virtually identical to the 17″ Powerbook introduced in January of 2003. Seriously. The main difference between the last generation of iBooks and today’s MacBooks are its latch mechanism and the keyboard. The Mac Pro is literally identical to the original Power Mac G5. The iMac has seen the greatest change, and that was just to put an aluminum finish on an existing design. The MacBook Air is really different, but it isn’t a core product, nor does it signal a new design direction for the rest of the line. Heck, the MacBook that’s available in black is downright revolutionary in this light.
All of which is to say, it’s time for Apple to make a new statement with the design of its computers. The time couldn’t be better. All the kinks and problems that came along with the move to Intel chips have been worked out. People know that Macs are still Macs, and they’re all safe to use, so the designs can get more wild and divergent again. I can’t wait until they take that leap.
Implication: Jonathan Ive, I hope you’re really turning up the heat on the design of the next generation of Macs!
The iPod and the iPhone Have Put the Mac Back in the Spotlight
For years, most experts were skeptical of Apple’s so-called “Halo Effect.” That is to say, the idea that just by hooking people on iTunes and iPods, Apple could convince people to trade in their PCs for Macs. It took a long time, but it’s now clear that this theory was correct (though the switch to Intel chips made a huge difference, too). According to research firm Net Applications, 8 percent of all computers on the Internet now in use are Macs. That’s up 32 percent in just 14 months. In sales of new computers, Apple is doing even better. As of May, NPD estimates Apple sells almost 14 percent of all new personal computers in the U.S., which is the kind of market share the company hasn’t seen since the early 1990s. Apple is actually gaining on the PC guys.
Implication: We’ve got the demand; Apple needs to make with the supply.
Sing it with me: We want new Macs!
The public is ready for Apple to really tear it up with a killer line of new computers. The iPod and iPhone lines don’t need as much attention as they have for the last seven years. Incredible new hardware and emerging standards will push the limits of what we thought Macs could do. The existing designs have been around for what seems like forever. The company’s computer market share is way up. For all these reasons and more, Macs are about to get really interesting really soon. And it’s about time — innovation in new markets is fun, but innovation at the core of the company is even better.
Garmin and Linux!
Here is a neat new product enhancement from Garmin. This really pertains to anyone using or playing with Linux.
http://www.linuxdevices.com/news/NS8827997755.html
http://www.linuxdevices.com/news/NS8827997755.html
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